THE FUTURE IN SIGHT

Mustang – Bold, confident, and timeless designs.

Ossé – Sophistication and elegance in every frame.

S.Oliver – Effortless style for every moment.

MAKELLOS – Precision and perfection in design.

Avue – Fresh, versatile, and fashion-forward eyewear.

Hawk – Sporty frames built for an active lifestyle.

Sossa – Modern eyewear made for trendsetters.

Your Partner in Eyewear Distribution

Primy is more than just a supplier — we are a trusted partner for independent opticians. With years of experience in the eyewear industry, we understand the needs of local stores and the customers they serve.

We carefully select brands that balance trendy designs, reliable quality, and fair pricing. Whether it’s everyday optical frames or fashionable sunglasses, our goal is to help you offer your clients the best without compromise.

By working with Primy, you’re choosing a distributor who values long-term partnerships, personal service, and dependable delivery.

Partnering with Opticians

Supplying trusted brands designed for every customer.

Makellos delivers refined craftsmanship with clean lines and flawless details, offering eyewear that embodies modern sophistication and timeless confidence.

Avue delivers trendy, versatile frames designed for comfort and daily wear, giving customers a fresh and stylish look for any occasion.

S.Oliver combines contemporary design with everyday comfort, creating eyewear that blends effortless style with practical elegance for modern living.

Hawk delivers bold, urban-inspired frames built with agility and confidence, designed for active lifestyles and contemporary expression.

Sossa offers essential, reliable eyewear collections with practical designs, ensuring everyday comfort and accessible style for all.

Our Brands

Frequently Asked Questions
Which eyewear brands does Primy represent?

Primy proudly represents Mustang, Ossé, s.Oliver, Makellos, Avue, Hawk, and Sossa — a curated portfolio of leading eyewear brands known for quality, design, and reliability.
How can I place an order?

All orders are managed through our B2B wholesale portal. Once your business account is verified, you can browse collections, check availability, and place orders directly online.
Do I need to verify my business before ordering?

Yes. To maintain a professional wholesale network, all partners must verify their business registration before gaining access to prices and order functionality.
What kind of marketing support do you provide?

Primy offers comprehensive marketing support, including product visuals, brand materials, and seasonal campaigns to help opticians promote collections effectively in-store and online.
Where do you deliver?

We provide European-wide distribution, ensuring fast, reliable delivery through our logistics partners. Delivery times may vary depending on your region.
Who can I contact for assistance?

For account or order-related inquiries, please reach out to our Primy support team via the contact form or email listed on our website.

Focus on Quality

Every frame is carefully selected to ensure premium design and durability.

Passion for Eyewear

We bring eyewear collections that combine style, comfort, and customer appeal.

Driven by Customers

Supporting independent opticians with tailored solutions and reliable service.